How to Use Instagram

Last updated: November 8, 2016 - 12:18pm EST

Now that you've downloaded Instagram and created an account for it, you may be wondering: "What exactly can I do with Instagram?"  Well, despite being about sharing photos and videos at its core, Instagram is somewhat flexible in terms of how you can use it.  Here are some general suggestions.

Use it as a photo or video creator and/or editing program

In addition to letting you upload photos and videos that are already on your mobile device, Instagram allows you to record your own photos and videos instantly.

It then lets you modify your photos and videos in various ways, such as applying preset filter effects, making advanced adjustments, and muting sounds.  It's not the most in-depth program out there for this, but it's simple and easy-to-use.

For using Instagram in this manner, check out our How to Add Photos to Instagram and How to Edit Instagram Photos tutorials.

Use it to share photos and videos over other social networks

Instagram offers support for sharing the photos and videos that you upload to it across other major social networks.  In total, Instagram can connect to seven different social media services.

Simply link your Instagram account to your accounts on these other social networks.  Then, when you go to share a photo or video on Instagram, you can share it on those other networks simultaneously.  In this way, you can use Instagram as a sort of "home base" for your photos and videos, and put them up on other social media services as you see fit.

For more on using Instagram this way, head over to our How to Connect Instagram to Social Networks tutorial.

Use it as a stand-alone social network

Instagram has become so popular that it has evolved into a social network in its own right.  In fact, if you've ever used Twitter, you will find that Instagram's conventions are quite similar.  For example, you can "follow" other people to get real-time updates on their activity, and other people can do the same for you.

You can also "like" your favourite photos, and leave comments on them.  You can use "hashtags" to connect photos to certain topics, or "mentions" to connect them to certain people.

If you want to use Instagram like this, you should see our How to Follow on Instagram, Who to Follow on Instagram, and Instagram Hashtags tutorials.

Use it as a business promotion tool

People aren't the only ones who use Instagram to show off what they're up to.  Many companies and organizations also use Instagram to promote their products and services.

We'll have some tips on how to get maximum exposure for your brand on Instagram in the near future.


Well, those are some general ideas on how Instagram can be used.  Where you take it is up to you!


More Instagram Tutorials

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