How to Post on Tumblr

In our last lesson, we showed you how to set up a blog on Tumblr.  Now, we'll show you how to give your blog some personality by adding content to it.  You can add text, songs, videos, pictures, links to other websites… lots of different stuff!  This lesson will show you how to make each kind of post.

Is there a Tumblr post limit? 

Yes, Tumblr has a post limit.  You are only allowed to publish up to 250 posts on Tumblr (across all Tumblr blogs that you manage) every 24 hours.  This limit includes posts that you create yourself and posts that you re-blog.  Also, out of those 250 posts, only up to 150 of them can be original photo posts.

If you're ever unsure about how many posts you have remaining on your Tumblr account for the current day, go to, type your Tumblr user name (or the web address of one of your blogs) into the text box at the top, and then click Get Info.

To post on Tumblr:

Log into your account at  Then, click the "Account" icon and select which blog you want to post to.  Click on the type of post that you want to make, and fill in the appropriate content.  Add tags if you want to make your post easier to find, and then click "Post" (or select a related option).

Okay, that's how to do it in a nutshell.  But we promised to show you how to make different types of posts, right?  Well, read on as we fulfill that promise with detailed instructions and pictures!

Detailed instructions for how to post on Tumblr

  1. Open your web browser, go to, and log in.

  2. Click the Account icon in the top-right corner, and under "Blogs", click on the name of the blog that you would like to create a post for.

  3. At the top of your blog, you will see options for creating one of the seven different types of posts on Tumblr.  Click the type of post that you wish to create.

  4. If you choose to create a Text post, click in the box labelled "Title" and give your post a title (if you want to).  Then, click in the box labelled "Your Text Here" and type in what you're thinking about. 

    You can also click in the box marked "Tags" and add descriptive phrases about your post that might make it easier to search for.  Tags start with the "#" sign and have no spaces or symbols (e.g. "#thisisatest").

    When you're done, click Post.  Or, you can click the arrow icon beside Post to change what you wish to do with the post when you're done. 

    Add to Queue lets save your post as part of a series of posts to be published automatically every few hours or days.

    Save as Draft lets you save your post if you're not quite finished with it yet, and then come back and complete it later.

    Post Privately lets you hide your post from anyone besides you who views your blog, except for those who have editing permissions or the secret web address of your post.

    Schedule allows you to set your post to publish automatically at a certain date and time.

  5. When posting a Photo, you can choose Upload Photos to search for a photo on your computer, or click the smiley face icon to take a picture of yourself and upload it (your computer will need a webcam attached or installed for this).  You can also choose Add Photo from Web and type in (or copy and paste) the web address of a photo (note that this is the actual address of a photo, not the web page that it's on).

    Once your photo is up, you can remove it and pick another one by clicking the "X" in the top-right corner, or click the chain link icon in the lower-left corner and type in a web address that you want your picture to lead to if people click it.  You can also click Add Another if you want to post more than one picture at once.

    When you're finished adding photos, you can add a caption and tags to them, as if you were making a text post.  When your post is ready, click Post (or its related options).

  6. A Quote is a variant of a text post where you write a quote and then attribute it to someone.  Simply click where it says "Quote" and write out the quote.  Then, click where it says "Source" and type in the name of the person who said it.  Finally, add any tags that you want, and click Post (or its related options).

  7. A Link creates a hyperlink to another page on the World Wide Web, so people can follow your blog to a different website.  Simply type in (or copy and paste) the address of the website or web page that you want to create a link to, and then click Post.

  8. A Chat is a special text post that simulates a conversation between two or more people.  Click where it says "Title" if you want to give your chat a title, and then click in the area with the sample chat to begin.

    Basically, you write the speaker's name, and then type the colon (":") symbol.  Then, type in what the person says, and then press the "Enter" key to skip to a new line.  From there, simply repeat the process until the conversation is done; Tumblr will automatically apply the appropriate formatting.

    When you're done, add tags if you want to, and then click Post.

  9. Choose Audio to post a song or other audio file.  Click where it says "Search for A Song or Paste A URL" and type in the name of a song that you're looking for, or copy and paste its web address (again, this is the song file's specific web address, not the web address of the page that it's on).  As you search, a list of songs will appear as suggestions that you can choose (ones with orange icons are from SoundCloud and ones with green icons are from Spotify); click a song to select it.  You can also click the headphones icon to the right to search for and upload a sound file from your computer.

    Once you have selected your song, you can click the "X" in the top-right corner if you want to remove it and swap it for a different song.  Or, if it's the one you want, then you can add a description and tags (like you would for a photo), and then click Post.

  10. If you choose Video, click Upload A Video to search your computer for a video file to upload.  Or, you can click Add Video from Web to embed a video from a video-sharing website (such as YouTube, for example) in your blog by typing in (or copying and pasting) its web address or embed code.

    (NOTE: If you are uploading your own video files, you can only choose ones that take up less than 100 megabytes of memory storage space.  In addition, the cumulative length of all of the original videos that you upload in a day can be no more than 5 minutes in length.)

    Once your video is in place, you can click the "X" button in the upper-right corner if you change your mind and want to remove this video so that you can pick a different one.  Otherwise, you can add a caption and tags (like you would for a photo or audio file) and click Post.

Alright!  Those are all of the different ways that you can create a post on Tumblr!  But what if you want to get rid of a post on Tumblr, or copy a post from somewhere else on Tumblr?  We'll go over how to do both of these things in our next two lessons, how to delete a Tumblr post and how to re-blog on Tumblr.