Pros and Cons of Twitter

Like with anything in life, it’s good to take a look at the pros and cons of something to make sure it’s right for you – not everything is for everyone. Take a look at some of the pros and cons we’ve pulled together for you:


  • Easy to use – It’s easy to craft a post, and with the limited character amount, it can take less than a minute to get your thought out into the Twitter universe.

  • Quickly absorb information – With 140 characters, people need to leave out all the fluff and filler that’s typically included in a longer article, so you get all of the most important info fast.

  • Fastest way to get late-breaking news – Since Twitter posts can be done from your phone, news outlets and journalists are able to immediately post updates.  No more waiting for the 6 o’clock news.

  • Self-promotion/Promoting Others – If you want to get your business or brand some recognition, there’s no better way than to post to Twitter about it. Use it to promote your own brand, or promote other’s brands.  By promoting others, they may be more inclined to promote you back!

  • Follow your favourite celebrities and athletes – You can get a better look into your favorite celebrities’ lives by following them. Twitter verifies all celebrity Twitter accounts – so you know you aren’t following a fake account.

  • The most secure micro-blogging website – Twitter uses a secured connection, meaning your information is safer than ever.

  • Connecting – It’s easy to connect with people you already know, as well as make new connections with people who post about similar topics and share similar ideas. Twitter users are usually open to interacting with people they don’t know.


  • Limited amount of space – Twitter only allows 140 characters, so if you have a lot to say it can be hard to squeeze it all in to one short post.

  • Limited direct messaging features – When trying to message people directly, you’re limited to directing your message to one person at a time.

  • Text based – While you can post photos and links to videos, most of Twitter is text-based, so if you love posting photos, Facebook or Instagram is usually a better choice.

  • Posts can get buried – There’s so many people posting all the time that, within seconds, your post can be buried by others’ posts. You may need to post multiple times a day to spread the word, especially when promoting yourself or others.

  • Less privacy – Twitter has great security with their secure connection for your login information, but your posts are not private, and can be seen by anyone and everyone.

The Bottom Line: 8/10

Twitter is great for hearing other’s thoughts, getting up-to-date information on news and what’s going on in the world, and for asking questions. However, it can be hard to say what you want in the limited space you have, and sometimes it’s hard for others to hear what you have to say when there’s such a large quantity of posts being submitted at any given time.


Mark_complete_sm Back_to_course Go to

More Twitter Tutorials

See all 21 Twitter tutorials

Did you learn what you wanted to?

Was something in this tutorial missing, confusing, or out of date? Or did it give you all the information you needed, and you just want to say "thanks"? We'd love to hear what you thought!