What is Tumblr? + How Tumblr Works

If you’re looking to start an online journal (a.k.a. a web log, or "blog" for short), deciding which website to use can be very overwhelming. There are so many options available, all with different user bases and purposes.  If you’re looking for a blog service that has a large user base, offers many ways to personalize your contributions, and allows you to create multiple pages within your blog easily, then Tumblr may be the website for you.

So what exactly is Tumblr?

Tumblr is an online journal (commonly known as a "blog") service, where people can post things that they enjoy, do, think about, find interesting, and so on.  Tumblr makes it easy to pick a theme to give your blog personality, and post seven different kinds of content.  You can also re-post other people's posts.

We should note that people of all ages use Tumblr, but it's most popular among younger people.  Therefore, this is a course that you might want to take alongside your children or grandchildren (unless you're one of those "younger people" we mentioned)!

How Tumblr works: 5 cool features of Tumblr

1. Create as many blogs as you want

Tumblr gives you a default blog when you create your account, but you can create multiple secondary ones, if you wish.  One for recipes, one for motivational quotes, one for cute pet pictures... it's up to you how many blogs you have, and what you use them for.

2. Multiple easy content-posting options

Tumblr takes the hassle out of posting different types of content.  Want to just write something?  Upload a photo?  Share a song or video?  Just click the type of content that you want to post, follow the on-screen prompts, and voila!  Post created!

3. "Reblogging" makes sharing easy

Did you find a post on someone else's Tumblr blog that you really like?  Did you want to put it on one of your blogs, but were afraid that you'd have to try and recreate it from scratch?  Fear not!  The "reblog" feature allows you to copy other people's posts (giving them credit, of course) with a few quick clicks.

4. Put your personal stamp on a blog with a theme

Tumblr has lots of different ways for you to set up the layout of your blog.  You can pick a pre-made theme, or -- if you or someone you know is good at writing computer code -- make your own custom theme!

5. Search and explore a world of online journals

There are a lot of different types of content on Tumblr, with so many different people creating just as many different blogs.  You can explore what interests you, or search for something specific.


That's our basic introduction to what Tumblr is and how it works!  Throughout the rest of our Tumblr course, we'll teach you how to sign up for a Tumblr account, create a Tumblr blog, and post stuff on your Tumblr blog.  We'll also show you some other neat tricks that you can do with Tumblr, such as copying other people's blog posts to your blog (known as "reblogging"), or changing the theme of one of your Tumblr blogs.  Tumblr is one of the easiest websites with which to start an online journal -- plus, it's by-and-large free to use -- so why not give it a try?


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